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News

ARTICLE

Date ArticleType
1/23/2026 5:00:00 AM Member News

SEU Alumna Featured in Launch of First Autistic Barbie Doll

SEU alumna Aarushi Pratap was recently featured in the launch of the first-ever autistic Barbie doll by Mattel, Inc. Pratap is a Barbie Role Model on the new doll’s advocacy team, representing the autistic community through her work as a fashion designer and visual artist.

Pratap will serve as a spokesperson for press and public-facing opportunities related to the autistic Barbie, such as engaging with media outlets from around the world, sharing her lived experience and helping amplify conversations around authentic autism representation.

She was featured in the launch video for the new Barbie on Mattel’s YouTube channel alongside other prominent autism advocates, including creative entrepreneur Madison Marilla from Netflix’s “Love on the Spectrum.”

“This Barbie can help autistic people feel understood,” emphasized Pratap. “We can do amazing things, and I want others like me to feel proud and express themselves.”

Over the past several years, Pratap’s work as a fashion designer and autism advocate have allowed her story and voice to reach a wider audience. She has showcased her work at New York Fashion Week, designed for the Special Olympics, and has been recognized globally for redefining fashion through a neurodivergent, sensory-sensitive lens. As one of very few autistic fashion designers working professionally at this level, Pratap naturally aligned with Barbie’s vision of authentic representation.

Barbie has also fueled Pratap’s artistry. “All kinds of Barbie movies inspired me — seeing the fabrics, colors and details helped shape the designer I am today,” she commented.

Pratap is a graduate of SEU Link, the university’s inclusive, post-secondary education program focused on increasing independence and employability in young adult students with a specific Intellectual Disability Diagnosis.

Read more about Pratap’s journey here.
Learn more about SEU Link here.
This release is also available on the SEU Blog.

About SEU

Southeastern University (SEU) is a Christ-centered institution of higher learning. Founded in 1935 and located in the Central Florida community of Lakeland, SEU offers more than 115 degree programs including associate, bachelor's, master’s, and doctoral degrees. SEU’s reach expands beyond the Lakeland campus, with a comprehensive online learning program and more than 250 partner site programs worldwide. The university is accredited by the Southern Association of Colleges and Schools Commission on Colleges. Learn more at SEU.edu.

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